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Marketing and Public Relations Internship

CareBridge Connect logo

We are looking for a creative and motivated Marketing & Public Relations Intern to help build the CareBridge Connect brand and increase awareness within the healthcare industry. This is a hands-on opportunity to help develop the marketing strategy of an early-stage healthcare technology company. You will work directly with the founding team on public relations, content creation, email marketing, LinkedIn growth, digital advertising, SEO, and community events.

Rather than focusing on just one area of marketing, you will gain experience across several channels and have the opportunity to test creative ideas, measure results, and help determine how CareBridge markets itself as the company grows.

Company: CareBridge Connect
Location: Hybrid — Provo, Utah + Remote
Office: 1555 N Freedom, Provo, UT 84604
Hours: 10–15 hours per week
Duration: 12 weeks
Compensation: Unpaid Internship

About CareBridge ConnectCareBridge Connect is a healthcare technology startup working to improve communication between skilled nursing facilities and the families they serve.

Our platform integrates with existing healthcare documentation systems and transforms approved care information into simple, family-friendly updates. Our goal is to give families greater peace of mind while helping healthcare facilities improve communication, family satisfaction, and the overall experience they provide.

This role is especially well suited for students interested in marketing, public relations, communications, healthcare, entrepreneurship, advertising, or digital media.

What You'll Do
Public Relations & Publicity

  • Identify newspapers, magazines, healthcare publications, university publications, podcasts, newsletters, and other media opportunities where CareBridge could be featured
  • Help develop interesting story angles around healthcare communication, family experience, entrepreneurship, and CareBridge's company journey
  • Write articles, press releases, company announcements, and media pitches
  • Build relationships with journalists, editors, publications, and healthcare media organizations
  • Look for creative opportunities to increase awareness and credibility for CareBridge

Email Marketing

  • Help build and organize CareBridge's email and contact database
  • Develop a strategy for consistently growing the company's email list
  • Create weekly company progress updates and newsletters
  • Share product developments, company milestones, educational content, events, and other updates
  • Track email engagement and identify ways to improve open rates, clicks, and audience growth

LinkedIn & Social Media

  • Create engaging LinkedIn posts about CareBridge, healthcare communication, company milestones, product development, and the startup journey
  • Develop a consistent content calendar
  • Help grow CareBridge's LinkedIn following through creative campaigns and initiatives
  • Identify opportunities for the founders and company page to engage with healthcare leaders and organizations
  • Experiment with different content formats and track which content performs best
  • Help establish CareBridge as a recognizable voice within skilled nursing and post-acute healthcare

What You'll Gain
This internship provides hands-on experience across several areas of modern marketing, including:

  • Public relations and media outreach
  • Healthcare marketing
  • Content creation and storytelling
  • Email marketing
  • LinkedIn and social media growth
  • Google Ads and digital advertising
  • Search engine optimization (SEO)
  • Event and community marketing
  • Brand development
  • Marketing analytics
  • Startup strategy and entrepreneurship

You will have the opportunity to work directly with CareBridge's founders and see how an early-stage company builds its brand and marketing systems from the ground up.

Who We're Looking ForYou may be a great fit if you are:

  • Interested in marketing, communications, healthcare, entrepreneurship, or startups
  • A strong writer and communicator
  • Creative and willing to test new ideas
  • Comfortable reaching out to publications, organizations, and new people
  • Interested in social media and digital marketing
  • Organized and capable of managing multiple projects
  • Self-motivated and willing to take initiative
  • Interested in understanding what makes people engage with a company or brand
  • Comfortable learning new marketing platforms and tools
  • Excited about building something rather than simply maintaining an established marketing program
  • Experience with LinkedIn, Canva, Google Ads, SEO, email marketing, writing, social media, or public relations is helpful but not required.

Apply via BYU's Handshake at https://byu.joinhandshake.com/jobs/11404250?searchId=

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