About ObservePoint

It’s true that ObservePoint is yet another tech startup in Utah’s ever-booming Silicon Slopes, but here are some things you should know about us:

  • Working here is challenging, and you’ll love it. Our teams are small, so you get to wear many hats and have real opportunity to make an impact
  • ObservePoint is on Deloitte’s 2018 Technology Fast 500 list and has been on MWCN’s Fastest Growing Companies in Utah three times
  • Our founders are true tech pioneers: John Pestana, co-founder of Omniture which was acquired by Adobe and became Adobe Analytics, and Rob Seolas, who co-founded iLeadMeadia which was acquired by Think Partnership
  • Personality and productivity play a large role in the hiring process, so basically everyone who works here is really cool and highly effective

What do we do?

Our mission is to make the lives of digital marketers and analytics teams easier. We are an automated platform that validates marketing tags and optimizes digital analytics implementations. Our goal is to establish a repeatable process that aligns teams and technologies.

Have you ever browsed a website only to have ads for an item you looked at start following you around the internet? Clearly some digital force is aware of your every online move. They’re called tags: little pixel-sized tracking beacons that are embedded in the coding on web pages to capture and report site activity. Sometimes these tags break because human error interferes with their tracking abilities, leaving marketers blind about what’s working or not in order to better serve your online needs.

At ObservePoint, we make sure those tags are functioning properly. Our patented technology allows us to audit the digital tags on a website and check for functionality. We locate and report on any errors or potential issues and can even set up proactive alerts to notify site owners when things break. And who cares about tags breaking? All the biggest brands in the world, many of whom are our clients:

Adobe, Comcast, Ford, HPE, Harley-Davidson, Texas Instruments, Overstock.com, and Johnson & Johnson (just to name a few).

Content Marketing Intern


Position Overview

The ObservePoint Marketing department is looking for a dedicated and ambitious writer to join the Content team. The content marketing intern will work directly with the Director of Content and Communications and the Content Manager to write content for various long and short-form mediums, assist with public relations initiatives, and help manage social media accounts.

This internship is primarily a writing position that will also offer the opportunity to learn a wide range of content and digital marketing initiatives.   

Principal Responsibilities

  • Writing blog posts, press releases, eBooks, and other types of marketing content
  • Assisting with writing and editing web copy, email copy, and product video scripts
  • Writing and publishing local and national press releases
  • Assisting with content coordination for events
  • Managing ObservePoint’s social media accounts, including LinkedIn, Twitter, Facebook, and Instagram via Hootsuite
  • Supporting the Content department with other marketing initiatives as needed


  • Pursuing a BA/BS in English, Communications, Marketing, or related field
  • Very strong written communication and editing skills
  • Passion for writing, research, and editing
  • Great attention to detail, accuracy, and follow-through
  • Ability to take initiative and work independently
  • Positive and ambitious attitude
  • Willingness to help with multiple disciplines of a marketing team


  • Experience writing and publishing content regularly to a blog or website
  • Familiarity with marketing-styled writing
  • Knowledge/interest in marketing technology or the web analytics industry
  • Experience managing social media

Field Marketing Intern


Position Overview

ObservePoint is seeking an enthusiastic and organized individual to intern on the Field Marketing Team. The internship consists of assisting in the planning and production of our annual user conference, Validate 2019. The intern will support the team on a day-to-day basis with all aspects of event logistics such as promotion, managing registrants, and working with various vendors (catering, production, swag, branding, etc.). The intern will receive valuable on-site event experience at the conference as well. The intern should be prepared to work in a fast-paced team environment. This is a paid internship from mid-July through mid-September.

Principal Responsibilities

  •  Help plan our user conference by working with vendors, managing registrant lists, ordering merchandise, organizing sessions and activities for conference attendees, running errands, and helping with set up/take down and other on-site needs
  • Support and work in tandem with the Field Marketing Team and the entire Marketing Department
  • Keep event files organized and up-to-date
  • Research vendors and contacts and offer proactive ideas
  • Demonstrate excellent research and organization skills


  • Excellent verbal and written communication skills
  • Excellent time management skills and the ability to multitask and prioritize work
  • Ability to manage multiple projects independently as well as collaboratively
  • Strong problem-solving skills and detail oriented
  • Proficiency in Microsoft Office (Word, Excel)
  • Willing to engage, learn, and have fun
  • Must commit to 20-29 hrs/week

Written by byuenglishinternships